CRM Manager – Women’s Apparel, Sydney


CRM Manager – Women’s Apparel, Sydney - $120,000 - $130,000,

We are looking for an experienced CRM Specialist to come on board with our client - a Women's Apparel brand based in Sydney.

We are looking for someone with 4-6 years of industry experience who can define the CRM Strategy and take full responsibility across Email, SMS and Push Notifications.

The Role:

This role will be an independent position within the current marketing team, you will be responsible for a number of projects including defining the CRM Strategy, developing, and executing the customer lifecycle communications, and work closely with the Ecommerce and Digital Manager to drive acquisition.

Location: Sydney NSW

Work Model: Hybrid - 4 days on site, 1-day WFH.

Salary: - $120,000 - $130,000 + Super

Responsibilities:

  • Define the CRM Strategy with the Head Of Digital

  • Deliver revenue growth for email, SMS, web, push.

  • Manage all aspects of email builds, testing and scheduling of marketing communications.

  • Champion a data-driven approach throughout the business

  • Ongoing CDP management: pulling segments and insights with the aim to optimise owned channels.

  • Develop and Execute the customer lifecycle marketing and triggered communication strategies.

The Ideal Candidate:

  • 4 - 6 years in CRM within the Fashion/Retail/Beauty industry

  • Advanced skills across Klaviyo

  • Experience with CDP

  • Ability to manage third parties and agency relationships

  • Sense of ownership and pride in your performance

Excited?! Apply now by completing the form online or email anna.good@whointhezoo.com.au

Hiring Consultant: Anna Good

Job Code: 624325

Please note only those applicants who fit the brief will be contacted in relation to their application.

 

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