SOCIAL & CONTENT MARKETING SPECIALIST
We’re on the hunt for a creative and strategic digital marketer who thrives in a global, fast-paced environment. This newly created role is perfect for someone who lives and breathes content, community engagement, and digital growth. You’ll take ownership of content strategy and execution across digital platforms, collaborating with internal and external partners to bring brand stories to life.
Location: Darlinghurst
Salary: $90k - $100k + super
If you're interested in hearing more about this position, please send your CV to amelia@whointhezoo.com.au to organise a confidential chat.
Hiring Consultant: Amelia
Please note only those applicants who fit the brief will be contacted in relation to their application.
RESPONSIBILITIES +
- Develop and execute a 12-month content calendar across all digital touchpoints - website, social, email, paid media, and more.
- Create and manage compelling content, from blog posts, videos and social content to EDMs and ad copy that aligns with global campaigns.
- Lead community engagement across social channels, nurturing relationships with influencers and partners.
- Collaborate with digital agencies to build strategic campaigns (Meta, Google, YouTube, etc.) focused on growth, visibility and sales.
- Plan content shoots, align with key marketing events, and support product launches globally.
- Manage SEO best practices and data analytics to continuously improve digital performance.
- Build and maintain a global CRM strategy, email flows, and engaging EDMs to drive traffic and conversions.
REQUIREMENTS +
- 3+ years of experience in digital marketing and content creation within beauty, luxury, lifestyle, or similar premium categories
- Proven success across paid digital channels, content management, and social media strategy
- Strong writing skills and brand voice development with a natural storytelling flair
- Familiarity with Klaviyo, CMS, Meta Ads Manager, and marketing analytics tools
- Global mindset with an understanding of international audiences (US, UK, Asia) and market nuances
- Proactive and highly organised, with strong attention to detail
- Ability to manage multiple projects simultaneously